.theseoINSTITUTE FOR VISIBILITY
About this choice

We only save your display preference in a preference cookie, for up to 180 days on this device. No CRM or advertising data. Your tracking consent stays unchanged. If cookies are blocked, your choice may not be saved.

Discover
Close

Visibility.Built onsolid foundations.

SEO, Google Ads and websites, with our own software and one person who stays involved. Since 2017, we have worked on visibility in Google and AI answers.

Illustration of a phone and laptop in the TheSEO studio.
An illustration of the work, not a client measurement.
Since 2017Gianluca · TheSEO

Start withyour next step.

We look at what your business needs first. You can start with one service and discuss how the others fit.

01 / SEO

SEO

Technical work, useful content and authority that support each other.

Explore SEO
02 / Google Ads

Google Ads

Campaigns built around the search, the landing page and what happens after a click.

Explore Google Ads
03 / Websites

Websites

Design, technology and visibility brought together in a WordPress website.

Explore websites

Build the foundations.Keep checking them.

A campaign, a page and the structure beneath it work together.

  1. Technical foundations

    Check crawlability, loading speed and structure.

  2. Content that answers

    Connect pages around the questions your customers ask.

  3. Measurements with context

    Keep the answers and the method available, so a measurement can be checked.

Our own tools.Their own status.

Software comes with its own scope and availability.

LinkLoop

Internal links and link exchanges, with monitoring of the links.

Explore LinkLoop

MyParcel Dashboard

Shipments from several shops in one operational dashboard. A preview is available without an account.

Explore the dashboard

Vordero is under construction. A preview is not an activated subscription.

The workbehind the names.

Miraflores Thuiszorg: campaigns by care type and region. GOMIJAS: a custom WordPress website for holiday rentals. The case pages explain the work.

Desktop view of the Bekkers design, with the Dutch headline Instappen. En verder. and a white Toyota.
The same Bekkers design on mobile, with compact navigation at the bottom.

New website design

Bekkers Automotive

A calm first impression. Then room to explore the cars. Large imagery, clear vehicle details and a dedicated mobile layout.

  • Automotive
  • Desktop and mobile
View the website previewOpens in a new tab

This Dutch-language preview contains fictional example cars, not current vehicles for sale.

The Dutch-language MosaTooth website on desktop
The Dutch-language MosaTooth website on mobile
MosaToothDESKTOP + MOBILE

A REAL WEBSITE EXAMPLE

Not every brand belongs in the same design.

From a local service business to a distinctive collection, a website should fit its business. MosaTooth uses a very different visual language, with a direct route to its collections.

  • MosaTooth
  • A distinctive identity
  • A recognisable next step
Visit the websiteOpens in a new tab

Actual website screenshots. A design example, not a measurement of advertising or SEO results.

Who gets namedin an AI answer?

The National AI Index records which company names a language model mentions for Dutch sectors and keeps the answers. Its published counts describe a measurement, not the quality of a business or a promise about your position.

A lot of technology.One point of contact.

Gianluca founded TheSEO in 2017. Services are delivered remotely. Outside the Netherlands, strategy means the same person throughout, in English, at a mutually agreed time; it does not include a day at your office or a reserved weekday.

Gianluca, founder of TheSEO.
GianlucaFounder of TheSEO

A first stepyou can take yourself.

Explore a free tool or practical knowledge before deciding on further work.

A conversation.A clear next step.

Tell us where you are and what you want to work on. We discuss whether your trade and working area fit an available collaboration.