Persuasiveness analysis · IN SHORT
Examine commercial copy through Cialdini, the Heath brothers and Kahneman. The skill supports observations with source text and suggests concrete rewrites that you can test with the intended audience.
Your brief
Our introduction says: we help you work smarter. We build a shared task list for small teams.
Possible draft
A more concrete proposal is: see who owns each task in one shared list. That describes a supplied feature. Whether the wording is more persuasive needs testing with the audience.
01 / THE FOUNDATION
An explained editorial rubric, three framework reviews and specific sentence alternatives to test.
02 / SEE HOW IT WORKS
Our introduction says: we help you work smarter. We build a shared task list for small teams.
A more concrete proposal is: see who owns each task in one shared list. That describes a supplied feature. Whether the wording is more persuasive needs testing with the audience.
This example shows the approach. It is not a client result or a guarantee of a particular outcome.
03 / GET STARTED
Read the full copy and define its audience and the decision it should support.
Evaluate observed principles, concreteness and framing using quoted evidence and stated scoring weights.
Place original sentences beside proposals, checking every factual claim before use.
04 / MAKE IT YOURS
Take the instructions, add your own context and review the draft. You stay in control.
Full informationDownload. Apply. Refine.
File language: English