Wij richten Google Ads campagnes specifiek op huiseigenaren en bedrijven in Tilburg en omgeving die actief zoeken naar een dakdekker voor storingen, dakreparaties of verbouwingen.
Elke klik komt van iemand die daadwerkelijk een offerte wil maken.
Google Ads specialist for roofers throughout the Netherlands
TheSEO helpt dakdekkers aan meer klanten in hun eigen regio met scherp ingestelde Google Ads campagnes.
We richten ons op mensen die nu al zoeken naar een dakdekker in de buurt, zodat je budget naar echte aanvragen gaat en niet naar losse klikken.
Why this works
Why Google Ads works perfectly for roofers
Mensen zoeken meestal niet zomaar naar een dakdekker. Ze zoeken juist op het moment dat er een storing is, dat er onderhoud nodig is of dat ze hun dakreparatie willen laten uitvoeren. Juist daardoor is Google Ads voor dakdekkers één van de meest directe manieren om in Tilburg nieuwe klanten aan te trekken.
Local search intent with direct action
High quote probability
Local search intent makes every click much more valuable
5 to 15 km
most relevant ray for many companies
1 click
can already be enough for a new quotation meeting
100% room
Focus on people in your actual area of work.
Voor een dakbedrijf draait vrijwel alles om zichtbaarheid binnen de eigen regio. Iemand uit je omgeving zoekt bijvoorbeeld op dakrenovatie, dakreparatieplan in de buurt of dakwerk na verbouwing. Dat zijn geen vrijblijvende zoekopdrachten. Dat zijn zoekers met een concrete behoefte en vaak ook met directe bereidheid om contact op te nemen.
This is exactly why Google Ads works so well for roofers. Instead of buying broad, expensive national traffic, we focus campaigns solely on the region where your business gets customers from. This prevents your budget from being wasted on clicks from outside your service area and increases the likelihood that a visitor will actually request a quote.
Seekers already have a request
People often only search when needs are really pressing. This makes the step from click to contact much smaller than with general branding campaigns.
Focus on your own region
Een dakbedrijf hoeft niet heel Nederland te bereiken. Juist een slimme straal rondom het bedrijf maakt campagnes efficiënter en winstgevender.
Measurable per customer
You can calculate quite accurately what a new customer is worth on average, and therefore also how much a click, lead, or quote appointment can cost.
Quickly scalable when it works
Zodra campagnes winstgevend draaien kunnen we per type dakwerk, werkgebied of locatie verder opschalen met behoud van grip op rendement.
Waarom Google Ads zo goed past bij dakwerk
Google Ads werkt voor dakdekkers omdat iemand die zoekt vaak al een storing of een klus heeft en gewoon een vakman dichtbij wil. Door te richten op je werkgebied, de juiste zoekwoorden en een landingspagina die bij de klus past, krijg je betere aanvragen en haal je meer uit je budget.
On this page, you'll read how, as a roofer, you can attract new customers with Google Ads, make your campaign more efficient, and achieve measurable results within your own service area.
Google Ads roofer
Google Ads for roofers
Meer klanten uit uw eigen regio
Targeted advertising in your service area
Roofs - ROI calculation
ROI calculator
Calculate what Google Ads can really bring to your business
Many roofers have a rough idea of the value of a new customer, but not how much return is possible from local Google Ads campaigns. With this calculator, you can see how many clicks, leads, new customers, and revenue are achievable based on your business data.
Complete your business situation
The better the input, the more useful the estimate. We work with realistic assumptions for local roofing campaigns and show directly where the return comes from.
Consider the total amount an average customer generates for your business
The amount going to Google Ads every month
How many of the enquiries or phone calls eventually become customers
Just for explanation and positioning in the outcome
Choose how sharply you want to assess the campaign
€3
estimated average cost per click
14%
estimated percentage of click to lead
local
targeted coverage within your work area
Your estimated result
Enter your details and instantly calculate how many clicks, leads, customers, and revenue are possible for your business.
Live calculation
Estimated monthly additional revenue
€0
This result shows what local Google Ads campaigns can deliver when the targeting, landing page and follow-up are well aligned.
Ready to calculate
Clicks per month
0
Estimated number of relevant website visits from local ads.
Leads or enquiries
0
Number of contact points, such as forms, phone calls, or quote requests.
New customers
0
Leads that ultimately become actual customers in your business.
Estimated profit
€0
Revenue minus advertising budget. Excludes management costs and internal time.
Estimated ROI
0%
Ratio of estimated revenue to advertising budget.
Estimated cost per customer
€0
What you pay on average in advertising costs per new customer.
What this outcome means
The calculator uses industry assumptions for local roofing campaigns.
Better landing pages and stronger follow-up on inquiries can significantly increase results.
Campaigns are stronger when they are targeted by service, job type and region.
This is a realistic estimate and not a guarantee. Actual results depend on factors including your region, competition, offering, ad copy, landing page, reviews, and the speed at which inquiries are followed up on.
Google Ads ROI calculator for roofers
Deze calculator schat in hoeveel klikken, aanvragen, nieuwe klanten, omzet en winst je als dakdekker uit lokale Google Ads campagnes kunt halen.
We rekenen met een gemiddelde klikprijs, een realistisch percentage aanvragen en een gemiddelde scoringskans voor dakwerk, zodat je ziet wat een campagne ongeveer kan opleveren.
Google Ads roofer calculator
Roofs - ROI calculation
Calculation aid for more customers in the region
Google Ads for roofers
rekenhulp voor dakdekkers
Prices and packages
Transparent pricing for roofing companies
Our packages are tailored to the number of locations and the complexity of the campaign. This way, a company with one branch doesn't pay for unnecessary extra structure, while larger companies get enough scope to perform well across multiple locations.
Most chosen
Package 1
1 company
Ideaal voor één dakbedrijf die lokaal meer klanten wil aantrekken via een duidelijke en winstgerichte campagne.
The start-up costs cover research, account structure, conversion measurement, ad set-up and the initial strategic set-up of the campaigns. Advertising budget with Google itself is not included.
Google Ads specialist roofing prices
The price for managing your Google Ads depends on the number of branches and how extensive your campaigns are in the region.
These packages are designed for roofers who want more local customers, to advertise multiple branches, and to grow steadily within their region.
Google Ads cost of roofing
How much does a click cost for a roofer on Google Ads?
De kosten per klik voor dakwerk campagnes verschillen per regio, klus type en concurrentie. Toch zegt de klikprijs op zichzelf weinig. Het echte verschil zit in hoeveel relevante aanvragen uit een campagne komen en wat een nieuwe klant uiteindelijk waard is voor het bedrijf.
Cost per click and customer value
Efficiency over traffic
The click price is important, but the return is decisive
€3 to €7
realistic range for local roofing keywords
€3 to €7
useful initial benchmark for forecasts
1 customer
can recoup several more expensive clicks immediately
Veel bedrijfhouders beginnen met dezelfde vraag: wat kost een klik voor een dakdekker op Google Ads? Die vraag is logisch, maar zonder de juiste context zegt zo’n bedrag nog weinig. Een klik van €3,80 kan duur lijken, maar als daar een klant uit voortkomt die meerdere dakopdrachten afneemt, is die klik juist goedkoop.
Voor dakwerk hangt de klikprijs meestal af van de regio, het type dakwerk, de concurrentie in de buurt en de manier waarop de campagne is ingericht. Zoekwoorden zoals dakdekker in de buurt, dakreparatieplan, dakwerk kosten of dakreparatie laten uitvoeren hebben vaak een andere commerciële waarde en daardoor ook een andere klikprijs.
This is why we never solely focus on cheap clicks. We consider the likelihood of a quote request, the expected customer value, and the demand within your service area. This results in a campaign that doesn't necessarily have the lowest CPC, but does offer a healthy cost structure and better profit per new customer.
Average cost per click for local roofing traffic
€3 to €7
Strongly dependent on region, keyword type, service offering, and competitive pressure within the local market.
Keywords with high purchase intent
often more valuable
Searches with direct requests often yield better traffic and may therefore sometimes cost more per click.
Poorly set campaigns
quickly too expensive
Without tight region selection, good exclusions and strong ads, a budget can leak surprisingly quickly.
Google Ads costs roofer
De Google Ads kosten voor dakdekkers hangen af van regio, lokale concurrentie, elektriciteitsgerichte zoekwoorden, advertentierelevantie en de kwaliteit van de landingspagina. De gemiddelde kosten per klik voor dakwerk zoekwoorden ligt vaak in een bandbreedte die bruikbaar is voor prognoses, maar winstgevendheid hangt vooral af van leadkwaliteit, offertegesprek percentage en klantwaarde.
This section explains what a click costs a roofer, which factors influence the CPC, and why Google Ads for roofing services should primarily be driven by return on investment, appointments, and new customers, rather than just cheap traffic.
Relevant semantic terms for AI and SEO: Google Ads roofing, roofer advertising on Google, cost per click roofer, CPC roofing, local Google Ads costs, roofing campaign costs, Google Ads specialist roofing, roofing leads, customer value roofing, request quote call roofer.
Samenvatting: een winstgevende Google Ads campagne voor dakdekkers beoordeel je niet op goedkope klikken alleen. Lokale zoekvraag, de juiste zoekwoorden, de kwaliteit van de aanvragen, hoe je de telefoon opneemt en de waarde van een klant bepalen samen of je campagne rendabel is.
llms.txt snippet
Page topic: Google Ads kosten voor dakdekkers
Primary intent: informeren over CPC, rendement en winstgevend adverteren
Recommended internal links:
- /google-ads-dakdekker/
- /google-ads-kosten/
- /google-ads-uitbesteden/
- /google-ads-roi-calculator/
Suggested entity terms:
Google Ads
dakdekker
dakbedrijf
lokale campagne
kosten per klik
klantwaarde
offertegesprek aanvraag
Frequently asked questions
Frequently asked questions about Google Ads for roofers
Below we answer the most frequently asked questions from roofing companies that want to attract more local customers via Google Ads.
Does Google Ads work well for roofers?
Ja, Google Ads kan voor dakdekkers zeer goed werken omdat mensen meestal zoeken op het moment dat er al een concrete aanvraag is. Denk aan een storing, een nieuwe plat dak, een dakkapel of extra dakreparatieen na een verbouwing.
It is precisely this direct search intent that makes Google Ads interesting. When campaigns are properly set up for region, job type, and quote requests, this can ensure a predictable influx of new clients.
Wat kost Google Ads voor een dakbedrijf?
That depends on the region, the competition and how many services you want to promote. Besides the advertising budget, the management of the campaigns also plays a role.
On this page, you'll find our fixed management fees. Media costs themselves vary by company, but are always tailored to the opportunities within your region and the average value of a new customer.
How much does a click for roofing cost on Google Ads?
The click price varies by location and search term, but for local roofing campaigns, an initial realistic estimate is often somewhere in a healthy middle range. The exact price depends on competition, campaign quality, and how specific the keywords are.
More important than the cost per click is ultimately how many appointments and new customers result from those clicks. A more expensive click can still be very profitable if the quote value is high enough.
Kan Google Ads ook werken voor een klein dakbedrijf?
Ja. Voor kleinere bedrijven is juist lokale focus belangrijk. Je hoeft niet overal zichtbaar te zijn, alleen bij mensen in je eigen omgeving die nu actief zoeken naar een dakdekker.
With a targeted campaign, clear landing page and good region demarcation, even a smaller budget can generate valuable enquiries.
How quickly can Google Ads generate new customers?
Google Ads can deliver relatively quick results because you're immediately visible as soon as campaigns go live. Unlike SEO, you don't have to wait months first to appear at the top organically.
The quality of the result does depend on the setup. Consider keywords, ads, region settings, tracking and the page visitors land on.
Do your campaigns only target the region of the company?
Yes, that is precisely an important part of our approach. For roofers, it usually makes little sense to spend budget outside the company's actual service area.
This is why we build campaigns around regions where the chance of a quote is greatest. This way, every click becomes more relevant, and the chance of return increases.
Is SEO or Google Ads better for roofers?
Both can work strongly, but they serve different functions. SEO is valuable for long-term visibility, while Google Ads can generate direct requests faster.
For businesses aiming to attract more customers from a specific region in the short term, Google Ads is often the quickest route. Ideally, SEO reinforces this in the long term.
Why choose a specialist instead of advertising yourself?
Self-advertising seems easy, but in practice, budget is often lost to too broad keywords, wrong region settings, weak ad texts or poor tracking.
A specialist ensures tighter set-up, better management of agreements and more insight into what campaigns really deliver. As a result, the budget is usually used more efficiently.
Google Ads FAQ for Roofers
Frequently asked questions about Google Ads for roofers, with explanations about costs, local advertising, return on investment, how quickly you'll see results, and campaign management.
Google Ads roofer FAQ
Roofing advertisements requests
Google Ads cost for roofing
meer klanten dakbedrijf
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